The strong synergic link created between MPR molecule (molecule of reflecting pigment) and MIC (molecule of intermediate coloring) permits to obtain a highly reflective intensity to the hair.
Gives natural color, bleaches while coloring the natural hair, make the color perfectly uniform, complete coverage of white hair, gives shine bright tints and lasting natural shades, allow direct bleaching up to 4 shades, safe result
HI-FI color concept is the essential concept which is at the base of the success of BES HI-FI HAIR COLOR. It is determined by the synergy between the creamy base carrier, colouring intermediaries and active ingredients. A Characteristics of the creamy base carrier
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